There is a reason I’m writing today and not Evan. I’m sure you’ll hear his voice on McLaren soon enough; this project means more to him than I suspect even I know. But there is a reason I took this on— the McLaren changed my life.
Maybe I’m dramatic. But, so is the McLaren.
This car, this McLaren MP4-12C, it’s like nothing I’ve ever done before. It’s beautiful; its sleek exterior will certainly draw your attention. Behind its beautiful carbon fiber body, it’s hiding a hell of a lot of power, but the perfect driver knows when to use it.
As the driver you’re in control: Comfort, Sport, Track. With the McLaren you get to choose, and switch modes— and maybe that’s where it was, the life changing moment. When I was in this crazy cool car and the tires were heated to 74 degrees, and Richard asked, “Would you like to switch to sport now?”
There’s a science to knowing when it’s the right time to switch from comfort to sport, both in a McLaren and in life. But the best part, the part that I realized in that moment— is that it’s always your choice— your life, your decision, your dream ride.
“Would you like to switch to sport now?”



at 7:10 pm
Awesome video….can’t wait to see one in person!
at 7:42 pm
We have a date
at 7:33 pm
This is by far your best effort as AE.. loved every bit of the post, the pics, the video.. well well well done! SOOOO good
.. (sorry, I’m a lil excited)
at 7:42 pm
Thanks Jess, we love it too!
at 5:21 pm
Great jobs guys!! As I have said before the video is amazing, and these pictures are even better, they are freaking fantasic!! Love it!!
at 8:23 pm
I second Jess! I seriously got chills. Perfect post. Seriously. ahhhh!!!!!!!
at 10:36 am
I always keep a promise…ha…Great video! love the music, camera shots, everything about it!
at 5:13 pm
Thank you again dan! Rachel and I had one hell of a time chowing on grilled experimental house made cheese and artichoke heart sandwiches. Looking forward to what great things you have on your plate this summer!
at 12:19 pm
great video… excellent job.. I need to go out there and check out those cars